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V12 Appoints Insert Media President

BTL Spending to Handily Beat ATL: Study

Direct Response-Oriented Marketing Spending Forecasted at 7.8 Percent Annual Growth Through 2007; Brand Marketing Growing Just 5.5 Percent

Below-The-Line Marketing is Growing: Study

DR to Outpace Brand Marketing Investments Through '07

Direct Response-oriented Marketing Spend To Outpace Brand Marketing Spend Through 2007

Marketing Spending, in Fundamental Shift, Moves 'Below the Line'

Media Post's Media Daily News & Online Media Daily

Marketing Spend Shifting to Below-the-line

Insert Media is the Bridge Between Above the Line and Below the Line Marketing Spend

Report: Marketing Dollars Shifting to Direct Response


Mortgage, credit and banking institutions all invest in DR's back-end sales principles.

Instatement Channel - at an Inflection Point


Trends Drive Creation of 'Below-the-Line' Marketing Firm


V12 Group Offers Consolidated Below-the-Line Marketing


V12 Group Building Below-the-Line Marketing Powerhouse


New Direct Marketing Firm Formed


V12 Group to Offer List Management Services


V12 Group Launches


V12 Group Forms


Three Marketing Firms Merger into Largest Instatement Media Provider